20 Years Celebrate Our Story
Long, long ago in the faraway land of Naïveté – Western New York, that is – on the second floor of a little barn in the hamlet of Great Valley, a teeny, tiny, itsy-bitsy dietary supplement company was born. It was late in the year 1992, before heavy winter snows obliterated all hope of survival for any living thing, or any new enterprise. Founder, Mark Timon, had at last been able to set aside just a few thousand dollars that proved barely sufficient to manufacture the first 500 jars of Green Vibrance. He wanted to make a strong, general nutrition product that would “get you right” on the inside. No tablet or capsule could do the job. A powder was called for.
The formula had 38 ingredients back then, carefully selected to aid detoxification, provide hefty antioxidant protection and to rehabilitate digestive tracts sorely abused by processed foods. Providing full micro-nutrition was a hallmark of the first formula, version 1.0, and it continues today. Each new component has been added over the years to expand on the core purposes of Green Vibrance, continually making the product better; giving it ever more powerful nutritional impact. It truly feeds the ancient Paleolithic biochemistry that runs each of us.
After 21 years in the industry at the time company’s founding, Mark knew just enough personal business acquaintances that were willing to buy up portions of his first 500 jars. The profit from those sales funded a second production run of 750 jars. Profits from the 750 took the next production run up to 1000 jars, and that became the standard production run for a short-term future.
As interest in Green Vibrance grew, its most influential customer wanted to buy a full 1000 jar production run, and offered to pay the fledgling company "upfront" for those thousand jars. With gratitude, and that helpful prepayment, Vibrant Health was able to double its next production run to 2000 jars. And the rest is history. What would be earned from each production run would be reinvested into growing inventory. And that is the way the company has continued to the present.
By mid-1994, Vibrant Health had escaped the difficult business climate of New York State and relocated to the more friendly environs of Connecticut. We have been there ever since.
"Life Preserver" multi nutrient antioxidant became the second Vibrant Health product in 1994, followed shortly thereafter by "Joint Vibrance" in 1995. Soon, Green Vibrance Single-serving packets appeared, to be followed gradually over the years with more new products.
Throughout the company's history, our focus has been on the end consumer. Indeed, Vibrant Health was formed because Mr. Timon desired to build exquisitely uncompromised formulas that would deliver full potency and efficacy to whomever chose a Vibrant Health product.
In 2002 Ted Parker became the head of Vibrant Health’s Sales and Marketing Department. Sharing many if not all of Mr. Timon’s vision, focus and passion for the end consumer, Ted quickly grew the company. In 2007, Ted and his wife Paige purchased Vibrant Health and together with Mr. Timon they continue to deliver some of the highest quality Nutritional (food based) Supplements you will find anywhere in the world today.
Twenty years have gone by since our feeble beginning. Vibrant Health is no longer such an itsy-bitsy company, but neither, thankfully, has it become a large, impersonal manipulator of the marketplace. No, Vibrant Health has quite purposefully maintained its intense focus on its goal to truly benefit to the end consumer, and to maintain a personal, direct, channel of communication to its retail partners.